
Executive & Wellbeing Coaching
Strategic & Systemic Leadership

Strategic Effective Development Solutions
Led by Master Certified Coach & National Board Certified Health & Wellness Coach, Sonya Davies

Strategic, Perceptive & Grounded Coaching for Executive Leaders
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I empower leaders to sustain peak performance in life and career by cultivating emotional, social, and strategic intelligence. Through inquiry, curiosity, and challenging assumptions, I create a trusted space for innovative thought and meaningful change—empowering leaders to navigate complexity with clarity and confidence.
As the Managing Principal of Strategic Effective Development [SED] Solutions, I bring over 25 years of experience in executive and systemic leadership, organisational development, and executive, career and wellbeing coaching.
My work spans sectors, geographies, and leadership levels, with a focus on cultivating sustainable, high-impact outcomes for individuals and organisations.
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As a strategic, perceptive, and grounded coach, I partner with executives navigating complexity, transitions, and performance challenges—enabling clarity, resilience, and momentum.
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Beyond my professional experience, I bring perspective from a diverse life. I’m a long-time farmer, global traveller, trail rider, and ‘boaty’, as well as co-director of several SMEs and commercial ventures. My commitment to social impact is reflected in my philanthropic work supporting community resilience, leadership access, and peak performance.
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These lived experiences shape how I coach—offering not only insight and challenge, but real-world perspective and deep connection. I bring a strong commitment to coaching mastery and excellence, grounded in evidence-based practice and reflected in internationally recognised credentials, including ICF-MCC and NBC-HWC.
Services
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Coaching, Organisational, Executive
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Presence, clarity, confidence, and impact in complex and transitional environments
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Executive & Leader Wellbeing
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Aligning wellbeing with leadership performance and long-term sustainability
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Systemic Leadership &
Organisational Development
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Building capability, alignment and culture through strategy
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Strategic Alignment & Facilitation
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Guiding teams and groups through vision, alignment, and strategic agility
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Stakeholder Engagement
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Strengthening influence, communication, and trust across systems
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Collaborative Partnerships
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Enabling collective action for shared purpose and impact
Testimonials

Complimentary
Booking Link & Contact
Tel: +61 400 650 993 GMT+8
Email: sedsolutions@bigpond.com

PERTH WA
SED Solutions is a globally established coaching and consultancy practice, partnering with leaders across APAC, EMEA, and the Americas.
Through secure virtual platforms, I work with executives and leadership teams worldwide — supporting clarity, wellbeing, and sustainable performance in complex environments.
I also offer in-person coaching and facilitation locally in Western Australia.